Green Bean Studios recently attended The Children’s Media Conference 2023 (CMC) in Sheffield, connecting with key media industry leaders and gaining further insights into children’s entertainment.
Founder Anita Frost networked with individuals from globally recognised household names including: Dan Flint & Joel W, BBC; David Mercer & Anna B, BBC; Louise Bucknole, Milkshake; and Zia Sands, Warner Bros.
This annual event is an important one in the Green Bean Studios calendar as the business continues to develop its animated children’s TV series aimed at the preschool audience.
With £80k funding being awarded to the business in June and July alone, and the team welcoming a new Animation Partner on board, the wheels are in motion and Green Bean Studios is progressing towards getting the much-loved stories from the Green Bean Collection in front of fans on TV screens across the globe.
Early conversations with production studios such as the BBC and Warner Bros. is an exciting stage for Green Bean Studios to be at, with so much in the pipelines for scaling their tractional multi-revenue brand with unique IP characters that children and parents alike love.
Some of the key takeaways about children’s entertainment from the CMC event reflect what Green Bean Studios knows to be true from their experience with early years children and their families in communities across the UK.
The Children and Parents: Media Use and Attitudes Report 2017 forms part of Ofcom’s media literacy research programme, providing detailed evidence on media use, attitudes and
understanding among children and young people aged 5-15, as well as in-depth information about media access and use among children aged 3-4.
The report highlights that the number of children aged 3-11 who are online is increasing year-on-year, with much of this growth coming from increased use of tablets.
More parents in 2017 than in 2016 were concerned about their children’s media use, and more are taking action to protect their children online.
Levels of concern among parents have increased; more parents than in 2016 are saying they are concerned about their child’s media use across TV, online, mobile phones and gaming.
Though the research was conducted in 2017, the changes and trends it highlights still ring true today, with children and young people’s media consumption continuing to rise.
Green Bean Studios is committed to Tech for Good, with messages and themes incorporated throughout their books and the new preschool animated TV series in development to support children’s development and well-being.
Our storytelling focuses on getting children to live active lifestyles while enjoying outdoor adventures, promoting sustainability, and helping others. There is also a real sense of fun, with plenty of laugh-out-loud humour that will keep kids entertained and coming back for more.
With the rise in children’s media consumption echoing the rise in the number of parents worrying about how much screen time their children have, children’s entertainment brands have a social and moral responsibility to ensure the next generation reach their full potential and are not suffering adverse effects from overusing technology.
Hit children’s animated TV shows, such as Bluey, are playing a key role in shaping not only what children watch, but what parents buy into and enjoy co-watching with their children.
Bluey has received consistently high viewership in Australia and across the globe, scooping up multiple awards including two Logie Awards for Most Outstanding Children's Program as well as an International Emmy Kids Award in 2019.
The series has welcomed praise for its portrayal of modern everyday family life, with positive and constructive parenting messages. This fresh take on children’s television makes it enjoyable for parents to watch alongside their children whilst having their parenting experiences seen, heard, and validated.
Bringing precious moments for families to share together through watching TV, and the imaginative play adventures that are sparked from children’s media, is a driving force behind Green Bean Studios’ animated TV series.
With young children viewing increasing levels of TV on a range of digital devices, there is an opportunity for children's entertainment brands to use their platforms as a force for good. In doing so, they can make a real impact to support the next generation of children to develop and learn with confidence, reach their full potential, and thrive.
Green Bean Studios aims to be at the forefront of this movement, with entertainment that brings heartwarming stories and belly laughs that children and families love, whilst helping to tackle key societal issues such as childhood obesity, excess screen time, and the ecological crisis.
Founder Anita Frost says: “Participation is critical – sharing precious moments, enjoying entertainment together, and cuddles. That’s what the best children’s entertainment creates for families. It’s a space to share love, laughter, and everything in between.
Purpose-driven entertainment is vital – we need to knuckle down on creativity to enhance the experience children get from the media they’re consuming. In the entertainment industry, there’s a lot of cash-rich companies not acting with integrity or having their end users’ – those children and families’ – best interests at heart.
All too often it’s profits over people, and that’s where Green Bean Studios aims to make a difference in the children’s entertainment industry. We will act with integrity, delivering purposeful children’s entertainment that makes an impact in those areas our young children need it the most.”
To find out more about Green Bean Studios’ production and request a private screening, contact email@example.com
Check out our YouTube channels and subscribe for the latest adventures with Green Bean & Friends:
Green Bean Studios YouTube
Green Bean and Friends YouTube
Connect with us on social media for a pre-screening or investment conversation:
Learn more about Green Bean Studios’ recent award wins here:
Multi Award-Winning Children’s IP Entertainment Brand,
Green Bean Studios Wins Innovate UK Award
Melissa Brannlund is the features writer and editor, for author Anita Frost.
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Words by Melissa Brannlund: firstname.lastname@example.org
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