We’re excited to be celebrating World Book Day (WBD) 2024 at Green Bean Studios! This year’s theme is ‘Read Your Way’, the idea being that children are more likely to read for pleasure if their choices are championed and make reading more fun. With children’s literacy levels at crisis point and reading for pleasure declining, children are under increasing pressure to spend more time reading and jump through hoops in the education system to improve their literacy skills. Though there is a desperate need for improvement to children’s early years education, forcing children to read books simply to develop literacy skills is not the best approach to help them read for pleasure. Giving children a choice of what to read is a vital part of encouraging a lifelong love of reading. This year’s WBD theme encourages everyone to let go of pressure and expectations to give kids the choice and chance to enjoy reading. Good literacy and a true love of reading will come naturally if we give children the space and choice to read what excites and engages them. There are many different types of writing that may inspire children to love reading without forcing them to read only books that are ‘at their level’ or within their book band as they learn phonics in school. Here are some of the different types of writing and storytelling that can help children discover their own joy of reading:
In formal education in the UK, children work through book bands as they learn phonics, working towards the level of ‘free reading’ – where they can read whatever books they choose. Whilst this system is an important part of helping children learn key skills and develop in literacy, children should not be restricted to only reading books at a set level of complexity. Allowing children to read books which are above or below their current reading level, if they are types of story or writing that they engage with and enjoy, is key to raising the next generation of passionate readers and writers. But it is not just written forms of storytelling which inspire children to read. Author visits and oral storytelling also play an important role in sparking a love of reading and stories during childhood and beyond. In honour of the annual World Book Day celebration, we asked Green Bean Studios team members and our Precious Moments Ambassadors to tell us a favourite story they remember from their childhood that sparked their love of reading.
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Our consistently positive customer reviews highlight the love parents and their children have for our toys and brand. A grandmother called Tricia left this 5-star review recently:
“An adorable little Stuffy. I call my grandson Bean so finding this cute little Green Bean for him with the great stories to go with him was wonderful!” Starting out with a series of collectable books featuring our IP character Green Bean and several unique friends, we have diversified our portfolio with a range of ECO toys, games, live events and attractions, music, and our latest endeavour – our children’s preschool animated TV series to meet customers’ desires for fun, wholesome, and eco-conscious children’s entertainment. In 2023, our Green Bean Soft Toy was our best seller and remains to be our all-time top-selling toy. Building on the success of our IP plush toy, we have some exciting new product releases coming in 2024 to showcase our lovable characters with toys that inspire children to engage in imaginative play and develop key skills. Time for learning adventures with Green Bean! Join us for storytime as we read Green Bean’s Shapes, learning all about the different types of shapes there are. This board book has been specially designed in line with the Early Years Foundation Stage Statutory Framework to support young children with their learning and development. Are you ready for fun outdoor adventures? Come and join Green Bean & Friends as we explore outside, play fun games, discover new things, and learn how to protect the environment. Green Bean and five unique friends love playing and learning together – there’s always something new to discover on their outdoor adventures! The countdown to Christmas is well and truly on! At Green Bean Studios we’re getting into the festive spirit and looking forward to enjoying great food, great company, and fun festivities with family and friends. The festive season is even more exciting when you have small children around to delight in the wonder and magic that Christmas brings. We’ve curated our collection of unique books, toys, and games to bring joy and help families share precious moments at Christmas time and throughout the year ahead with Green Bean and Friends! We were thrilled to release our new Christmas advert this year – no carnivorous plants or party hat-burning in sight! Just filled to the brim with cosy glows, magical sparkle, and the cutest, cuddliest household friend – Green Bean! Check out our advert on YouTube below. Here’s our top picks from the Green Bean Collection for making this Christmas the most magical one yet! 1. Green Bean's™ Christmas Join Green Bean™ in this wonderful Christmas story with fun lifting flaps and count along adventures that kids will adore! Children will be taken on a wintry journey to find Green Bean's™ House. What will be inside the BIG red sack? This gorgeous board book comes complete with a beautiful red ribbon tie, adding excitement and wonder for a fun sensory reading experience that enriches the magic of Christmas! The perfect Christmas gift for children, or ideal as a stocking filler or addition to a Christmas Eve Box. If you want to get your hands on one of these books then RUN don’t walk – we’ve almost sold out of this hugely popular Christmas gift! Order Green Bean’s Christmas book 2. Snow Play Adventures – Children’s Christmas Magazine
Get into the festive spirit with our NEW children’s Christmas magazine! Snow Play Adventures is packed with fun, educational activities for children aged 2–7 years old. Includes a brand new Green Bean adventure story for cosy storytime this Christmas and each issue comes with arts and crafts activities plus FREE sticker fun sheets! This magazine is ideal as a stocking filler or adding to a Christmas Eve Box to put a smile on your child’s face! Our award-winning Children's magazine supports early readers in line with the National Curriculum’s Early Years Foundation Stage, perfect for helping children learn and develop whilst having fun. In addition to this new magazine, you can order two other exciting Christmas magazines to help entertain your child over the festive period. Order our magazines here. |
EditorMelissa Brannlund is the features writer and editor, for author Anita Frost.
www.anitafrost.com Look out for latest articles on Anita Frost's author website, where we talk about topics including: Business, TV, Music, Media, Publishing and Child development, along with author news and events, and giving back to communities. To book Anita Frost for your event call 0161 549 9070 or book online
Words by Melissa Brannlund: editor@greenbeancollection.co.uk For press enquiries please contact: Sara Donnelly sara.donnelly@beyondechopr.co.uk Categories
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