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Green Bean & the National Literacy Trust for Earth Day

2/3/2026

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Delighted to announce our partnership (Green Bean Studios) with the National Literacy Trust for Earth Day 2026 🌍.

Fans and educators are invited to join Anita Frost, the creator of the Green Bean series💚, for an environmental-themed event on Earth Day, where we will celebrate our planet and learn how to care for it. This event is designed to support literacy skills 📗 and enjoyment and is recommended for children aged 5 to 7 years.
Green Bean & the National Literacy Trust for Earth Day Image
You can find more information about the Earth Day initiative here.

We are also pleased to further our commitment to literacy as a signatory of the 'Vision for Literacy Business Pledge’ alongside partners like KPMG and British Land.

Our highly regarded Green Bean Books & Toys (Green Bean Collection) are available in independent shops across the UK, have been featured on TV and radio, and come recommended by educational experts such as Dr Gumnmer Playguide 📈 .
Anita Frost, the creator of the Green Bean series Image
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Anita Frost Children's Author | Green Bean Books

12/24/2025

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The author of the beloved "Green Bean" books is Anita Frost, who created Green Bean Studios, the home to the Green Bean Character, in 2020, leading to a global phenomenon of joyful, fun, simple stories about a Green Bean. Anita, who has decades of child development experience, launched the series, which has sold millions of copies and is set to be translated into other languages, with new books still being launched...
Anita Frost & Green Bean Image
  • Creator: Anita Frost
  • Inspiration: increasing school readiness, combating the decline in child development with the increase in technology.
  • First Book: Green Bean’s Colours (2020).
  • Trajectory: Millions of books sold, set to be translated into other languages, an edtech series, an animated TV series and spin-off merchandise
  • First Toy: Green Bean soft toy is a bestselling toy and a household friend for millions of children, launched in the UK and then the USA ​
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Anita Frost, an English author and multi-award-winning entrepreneur, is the creator of the popular children's character, Green Bean. Her work is highly acclaimed for its positive impact on child development, particularly in promoting school readiness and encouraging children to learn through play and enjoyable adventures, which is especially relevant given the rise in technology use.
Green Bean Books Image
Why Families Choose Green Bean Books
Green Bean Books is dedicated to helping early readers experience the pure joy of reading—the excitement of turning a page to discover captivating new stories and characters.
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Our products are consistently popular, earning us bestseller status and demonstrating the positive impact we have on children and families.
  • 📚 Builds Essential Literacy Skills: Our products are specifically developed to make the reading journey enjoyable and fully accessible, building a strong foundation for early readers.
  • 🍃 Ignites a Lifelong Love for Learning: Content is aligned with early years educational standards, designed to spark children's curiosity and passion for knowledge.
  • 🎨 Unleashes Creativity & Imagination: We act as a powerful catalyst, encouraging children to explore their inner world, dream big, and use their imaginations.
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​Anita Frost is an industry leader; her extensive professional background combines child development and business expertise. She is recognised for innovating eco-toys, designing sound media content, and creating engaging learning books.
Green Bean Books Image
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Why Families Love Green Bean: Founded by multi-award-winning author and entrepreneur Anita Frost

12/16/2025

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Founded by multi-award-winning author and entrepreneur Anita Frost, The Green Bean Collection offers an acclaimed series of collectable books, ECO toys, games, and outdoor products. Our mission is to enhance and support early learning, addressing critical societal issues like children's emotional and social development delays, mental health, and the ecological crisis.
Why Families Love Green Bean: Founded by multi-award-winning author and entrepreneur Anita Frost Image
Anita Frost started the company by researching the core problem: children are spending less time outdoors, leading to an increasing range of behavioural and attainment challenges. By developing products that encourage outdoor engagement and purposeful play, Green Bean aims to reverse this trend.
ECO educational toys Image
Deeply rooted in the Early Years Foundation Stage (EYFS) statutory framework, our ECO educational toys and games come highly recommended by Dr. Gummer of the Good Play Guide.
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Why Families Love Green Bean:
  • 📚 Fostering Literacy: Our products are specifically developed to make the journey of reading enjoyable and accessible, building essential early reader skills.
  • 🍃 Educational Foundation: Content aligns with early years standards, designed to ignite a lifelong love for learning in children.
  • 🎨 Creativity & Imagination: We act as a catalyst for imagination, encouraging children to explore their inner world and dream big.
  • 🏆 Proven Popularity: Our status as a bestseller is a testament to the delight and positive impact our products have on children and families alike.
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The Christmas Author Anita Frost

12/4/2025

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We are thrilled to introduce you to "Green Bean's Christmas," a delightful new children's book by Anita Frost, perfect for the upcoming festive season.

This beautifully designed board book is aimed at young readers and follows the lovable character Green Bean on a magical wintry journey to find their house. The adventure is not only engaging but also incorporates educational elements, encouraging counting and problem-solving as Green Bean encounters a mysterious, large red sack.
Key features that make this book stand out include:

- Interactive Format: It's an interactive board book, designed for little hands, featuring charming lifting flaps that reveal surprises on each page.
- Special Touches: The book includes a lovely red ribbon tie, adding to its appeal as a special gift.
- Page Count: With 36 vibrant pages, it offers plenty to explore and discover.
- Availability: "Green Bean's Christmas" is readily available at popular retailers like Waterstones and can also be purchased directly from the Green Bean Collection website.
The Christmas Author Anita Frost Image
We believe "Green Bean's Christmas" would be a wonderful and cherished addition to your collection, bringing joy and a heartwarming story to children this holiday season.
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    Anita Frost's Blog

    Editor

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    Melissa Brannlund is the features writer and editor, for author Anita Frost.
     www.anitafrost.com

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    Look out for latest articles on Anita Frost's author website, where  we talk about topics including:
    Business, TV, Music, Media, Publishing and Child development, along with author news and events, and giving back to communities.
    To book Anita Frost for your event call 0161 524 3778 or book online

    Words by Melissa Brannlund: [email protected] 
    ​

    For press enquiries please contact: Sara Donnelly [email protected]

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    Margaret and Anita discuss some of the lessons learnt from "no-tech" days for early-years children.

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    Year-on-year growth announced at Manchester’s Green Bean Studios

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    Children's entertainment brand Green Bean Studios celebrates year of growth as it bids to encourage reading

    Greater Manchester businesswomen named among Britain’s top Black entrepreneurs - Business Live
    Greater Manchester businesswomen named among Britain’s top Black entrepreneurs - Business Live
    Founder Anita Frost raised an extra ÂŁ180,000 while its intellectual property portfolio jumped from ÂŁ68m in 2021 to ÂŁ140m.
    Founder Anita Frost raised an extra £180,000 while its intellectual property portfolio jumped from £68m in 2021 to £140m.
    Green Bean Studios launches new children’s toy with listings at Manchester Museum
    Green Bean Studios launches new children’s toy with listings at Manchester Museum
    New kids’ sensory board book from Green Bean Studios Founder & Author’
    New kids’ sensory board book from Green Bean Studios Founder & Author’ 
    Manchester’s Green Bean Studios Launches Precious Moments Ambassadors Campaign
    Manchester’s Green Bean Studios Launches Precious Moments Ambassadors Campaign
    Manchester children’s brand lands Innovate UK funding
    Manchester children’s brand lands Innovate UK funding
    Green Bean hunts for production partner for preschool animation series
    Green Bean hunts for production partner for preschool animation series
    What I’ve Learnt: Anita Frost, Founder, Green Bean Studios
    What I’ve Learnt: Anita Frost, Founder, Green Bean Studios

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