Anita Frost said: “The first five years of a child's life are critical. I am incredibly passionate about enabling children from all backgrounds to access great books, toys, games and media content which supports the foundational level of a child's early years. Unfortunately, the estimated social cost of late intervention is over £17 billion each year. 

“My answer to this has been to focus on developing a children's brand built on the foundations of what children across the globe need to thrive. Children don't have the power to tackle these huge societal issues for themselves; it is the duty of those such as myself who understand what needs to change to take action and make a difference, one child at a time. 

Green Bean Studios was founded on Anita Frost’s 20+ years of child development and business experience and the team’s combined 30+ years of creative industry experience. Harnessing this expertise, the brand has grown to help children learn through play, love outdoor adventures, and nurture the world around them.

Anita Frost A Multiple Innovate UK Award Winner 
Innovate UK, part of UK Research and Innovation, is the UK’s innovation agency. Their mission is to help companies to grow through their development and commercialisation of new products, processes and services, supported by an outstanding innovation ecosystem that is agile, inclusive and easy to navigate.

Anita used the awards to develop and launch three exciting new innovations, cementing the brand as the de facto leader in sustainability and EdTech whilst supporting young children’s learning and development.

Learn more about how we support early years children - Parent - Educator - Investors