Celebrate World Book Day with Green Bean!

Introducing Green Bean

Green Bean is a popular, engaging edutainment cartoon character designed as a fun companion for children from birth up to seven years old. As a household friend, Green Bean is dedicated to supporting child development in those crucial early years through play, fun learning, and outdoor adventures.
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LOVED by all ages—including parents, grandparents, and educators—Green Bean has featured on TV and Radio. This cool Bean does a lot more than just look good, appearing across a range of products, including books, ECO toys, games, magazines, and outdoor play collectables.

About World Book Day
World Book Day is an annual event primarily aimed at children and young people. Its purpose is to promote the life-changing benefits of reading for pleasure, serving as a global celebration of books, authors, and illustrators. In the UK, it notably encourages children to explore, own, and enjoy books, often through school-based activities and the provision of special discounted books.

Green Bean World Book Day Opportunities

• Green Bean Challenges: Enjoy downloadable Green Bean challenges, from comic strip design to fun colour downloads.​
• Author Bookings: Secure an exclusive author visit from Anita Frost, the creator of the multi-award-winning Green Bean, for selected school libraries.
• Partnerships: Green Bean is highly regarded and a signature partner for the National Literacy Trust’s ‘Vision for Literacy Business Pledge,’ alongside corporate partners like KPMG and British Land. The brand is recommended by experts such as Dr Gumnmer Playguide and has received TV/radio coverage. Built on 20 years of child development expertise, backed by Innovate UK, and fully inclusive (SEND-friendly), the series supports the EYFS curriculum for educators.

World Book Day | Anita Frost | Green Bean Books
Explore the beloved children's books by Anita Frost, the thought leader of the Green Bean Brand and author of the collectible Green Bean Books series. Titles include Green Bean’s Garden, Green Bean’s Colours, and Green Bean At The Pool, amongst others.

Based at Green Bean Studios in Manchester, the book series employs innovative techniques to deliver simple, fun, and joyful stories that successfully engage children and nurture a passion for reading. The collection spans baby books and magazines to early readers' books.

The books have achieved significant success, including sales in major retailers like Waterstones and multiple awards. Parents and educators frequently highlight the deep engagement children have with the books, often providing support for reluctant readers and children experiencing speech delays.