Anita Frost Navigating the Investment Landscape, Establishing Business Ecosystems

BBC Spectacular with Ngunan Adamu & Anita Frost

The broadcast was spectacular\! 📻✨ Ngunan Adamu hosted a vibrant session on BBC Radio (covering Manchester and Merseyside), sharing powerful narratives centred on community, resilience, culture, and entrepreneurship.

Catch the six-minute highlights below if you couldn't tune in live: 🌱 Anita Frost, the visionary behind Green BeaCn Studios, provided invaluable insights into navigating the investment landscape, establishing business ecosystems, and overcoming obstacles as a Black female entrepreneur in the North West.

Overview: Green Bean Studios
As an award-winning edutainment studio, Green Bean Studios produces engaging, family-oriented content designed to support young children in reaching their early years developmental milestones. We are the creators of the world of Green Bean and Friends, a highly regarded children's brand. Green Bean is a beloved household name, frequently appearing across both Radio and TV.

By combining social science with innovation and creative flair, our brand has brought positive disruption to the early years sector. We inspire children to learn through play, with a special emphasis on exploring the outdoors.

Our primary business areas include Retail (featuring the Green Bean Collection®), Media/EdTech, Animation, and immersive Events and Attractions.

Fun Fact: "Early exploration, reading, and play are key indicators of future success!"
Our mission is built upon three foundational pillars: KIDS, COMMUNITY, and the EARTH.
We aim to make the learning process joyful. By using our animated characters in adventure-filled stories, we help children from birth to age seven develop essential emotional and social skills.

The studio was established by Anita Frost, an award-winning entrepreneur and author with over two decades of expertise in child development. We are supported by KPMG, work in partnership with the National Literacy Trust and YouTube Kids specialist Christian Hughes, and receive backing from the University of Salford's Centre for Sustainable Innovation.

Visionary Leadership in Early Years Development
Anita Frost is a distinguished entrepreneur and multi-award-winning author who serves as the founder of Green Bean Studios®. Drawing on a profound professional foundation in business and child development, she is widely celebrated as an industry leader dedicated to fostering a new generation of children who thrive through play, learning, and outdoor exploration.

The Evolution of Green Bean Studios
By integrating social science with creative innovation, Anita established Green Bean Studios—the creative heart of the world of Green Bean. This global entertainment brand, alongside its retail division, the Green Bean Collection®, focuses on crafting eco-friendly toys, fun educational books, and immersive sound media content to facilitate precious family moments.

Today, Anita leads a gifted team of professionals in scaling this IP-driven brand through multiple channels: Retail, Media/EdTech, and Animated TV productions.

Addressing Global Challenges
Driven by a commitment to social impact, Anita seeks to tackle critical issues such as the ecological crisis, children's mental health, and social-emotional development delays. Her research highlights that reduced time spent outdoors is a primary factor contributing to behavioural and attainment hurdles in children, a challenge she is actively working to mitigate through purposeful creativity.